BETHEL MAINE HISTORY—THE BETHEL JOURNALS— BETHEL THEATER OPENS 1940

GRAND OPENING OF BETHEL THEATER 

December 19, 1940

 

Crowds Attended Opening Shows at Local Theatre Wednesday Night

 

 

 

 

 

 The new Bethel Theatre was filled to capacity (400) last night on the occasion of its grand opening. The lobby and interior were decorated with flowers, which added to the already attractive appearance of the theatre.

The construction of this modern theatre is due to the initiative of its owner, Max Zallen of Auburn, who has spared no expense in making the building and all its equipment of the most improved and latest design. On account of extended delays during the early program in construction it was not possible to have all the outside work completed in time for opening night, but this work will continue and will soon be finished with the exception of the sidewalk which may wait until spring.

The first night’s program consisted of the feature, “South of Suez,” and the March of Time. This is repeated at a matinee this afternoon and two shows this evening. This is followed tomorrow and Saturday by “Wyoming,” starring Wallace Beery and Leo Carillo.

Matinees are presented on Tuesday, Thursday and Saturday afternoons at 2:15. Evening shows start at 6:30 and 8:30. There will be a special matinee on Christmas afternoon, next Wednesday, with the popular picture, “Strike Up the Band,” featuring Mickey Rooney and Judy Garland.

Mr. Zallen has arranged a schedule of the best first run pictures which should attract theatre-goers from a large area to this centrally located attraction, which is said to be one of the most beautiful theatres in New England.

 

 

BARBARA STANWYCK IN MY REPUTATION

Sources:  Bethel Historical Society collections

Popcorn machine in the lobby.  Quentin Hall and

Norman ‘Hoby’ Lowell—popcorn Chefs.

PO Box 763

Bethel, Maine 04217

www.thebetheljournals.info